At Cre8and9, our bilingual team offers marketing strategies for optimizing your content in the French language. Most English websites host bilingual sites, yet the French language versions are almost always far less optimized. Content optimization should always be done in the language the content is created in. Finding the right keywords and optimizing should be done in the mentality of the language, and this is exactly what we focus on when developing your marketing strategy and optimizing for other languages. If you evaluate your data and evaluate the cost of translation services, it is worth investing in a bilingual resource or a fluent native speaker to support your market. This will make a huge difference in your businesses growth.