Google today announced a new program called Smart Goals that’s designed to help businesses optimize their AdWords campaigns to attract site visitors…
“The Google Analytics team is committed to helping our users use their data to drive better marketing and advertising performance.  So, for businesses that don’t measure conversions in AdWords today, we’ve created an easy-to-use solution: Smart Goals. Smart Goals help you identify the highest-quality visits to your website and optimize for those visits in AdWords.”

more at: http://adwords.blogspot.ca/

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